{"id":1912,"date":"2026-06-11T16:50:19","date_gmt":"2026-06-11T14:50:19","guid":{"rendered":"https:\/\/www.fore.fr\/martinique\/?p=1912"},"modified":"2026-06-15T21:03:32","modified_gmt":"2026-06-15T19:03:32","slug":"bts-management-commercial-operationnel-4","status":"publish","type":"post","link":"https:\/\/www.fore.fr\/martinique\/bts-management-commercial-operationnel-4\/","title":{"rendered":"BTS MANAGEMENT COMMERCIAL OP\u00c9RATIONNEL"},"content":{"rendered":"\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-white-color has-black-background-color has-text-color has-background\">DETAILS<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:250px\">\n<p class=\"has-white-color has-text-color has-background\" style=\"background-color:#e4032c\"><strong>1350H <\/strong><br><strong>SUR 2 ANS<br>2 jours \/ semaine<\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>PROCHAINE RENTR\u00c9E : <\/strong><br><strong>SEPTEMBRE 2026 <\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>FINANCEMENT<br><\/strong>FINANCEMENTS OPCO,<br>TRANSITIONS PRO, Entreprises<\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>CERTIFICATION<\/strong><br>Dipl\u00f4me de niveau BAC+2 (niveau 5) (NA) intitul\u00e9 &#8220;BTS Management Commercial Op\u00e9rationnel&#8221;, enregistr\u00e9 au RNCP le 11\/12\/2023 et d\u00e9livr\u00e9 par le Minist\u00e8re de l&#8217;Enseignement Sup\u00e9rieur et de la Recherche.<br>Code RNCP : 38362<br>Code Dipl\u00f4me : 32031213<br>Code NSF : 310, 312<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:200px\">\n<p class=\"has-small-font-size\"><strong>CONTACTS<\/strong><br><strong>Michelle PHAROSE <br><\/strong>0696 02 20 40<br>0596 68 62 52<br><strong>michelle.pharose@fore.fr<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table has-small-font-size\"><table class=\"has-vivid-red-color has-text-color\"><tbody><tr><td><strong>Lien France Comp\u00e9tences : <a href=\"https:\/\/www.francecompetences.fr\/recherche\/rncp\/34031\">https:\/\/www.francecompetences.fr\/<\/a><br><\/strong><a href=\"https:\/\/www.francecompetences.fr\/recherche\/rncp\/34031\">r<strong>e<\/strong><\/a><strong><a href=\"https:\/\/www.francecompetences.fr\/recherche\/rncp\/38362\" target=\"_blank\" rel=\"noreferrer noopener\">cherche\/rncp\/38362<\/a><\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-interactive=\"\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!selectors.core.file.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/www.fore.fr\/martinique\/wp-content\/uploads\/2026\/06\/Programme-formation-BTS-MCO-V2.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Contenu embarqu\u00e9 Programme formation BTS MCO.\"><\/object><a id=\"wp-block-file--media-004fdfdf-bdc0-47dc-aaed-3938bcda7e72\" href=\"https:\/\/www.fore.fr\/martinique\/wp-content\/uploads\/2026\/06\/Programme-formation-BTS-MCO-V2.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Programme formation BTS MCO<\/a><a href=\"https:\/\/www.fore.fr\/martinique\/wp-content\/uploads\/2026\/06\/Programme-formation-BTS-MCO-V2.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-004fdfdf-bdc0-47dc-aaed-3938bcda7e72\">T\u00e9l\u00e9charger<\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>PR\u00c9REQUIS<\/strong><\/p>\n\n\n\n<p>Le BTS MCO est accessible \u00e0 toutes les personnes justifiant d\u2019un dipl\u00f4me de niveau 4 (Bac).<br>La priorit\u00e9 est donn\u00e9e aux titulaires d\u2019un bac g\u00e9n\u00e9ral et \u00e0 certains bacs professionnels en lien avec le management et la gestion commerciale.<\/p>\n\n\n\n<p><strong>&nbsp;M\u00c9THODES P\u00c9DAGOGIQUES<\/strong><\/p>\n\n\n\n<p>M\u00e9thodes Actives et Participative : Apports op\u00e9rationnels par des sp\u00e9cialistes du secteur. Mise en situation. Travaux dirig\u00e9s. Etudes de cas. Pr\u00e9sentiel \/ Distanciel.<\/p>\n\n\n\n<p><strong>MOYENS P\u00c9DAGOGIQUES<\/strong><\/p>\n\n\n\n<p>Salles informatiques connect\u00e9es \u00e0 Internet (fibre optique). Documentations sur plateforme informatique. TEAMS. Vid\u00e9o projecteur. Mat\u00e9riel en salle de formation.<\/p>\n\n\n\n<p><strong>SUIVI &amp; \u00c9VALUATIONS<\/strong><\/p>\n\n\n\n<p>Contr\u00f4les continus et \u00e9tudes de cas pratiques sont r\u00e9alis\u00e9es. Le contenu est \u00e9labor\u00e9 \u00e0 partir du r\u00e9f\u00e9rentiel du dipl\u00f4me consultable sur le RNCP. Une progression p\u00e9dagogique est remise par chaque formateur. Un classeur p\u00e9dagogique permet de suivre le d\u00e9roulement de la formation en conformit\u00e9 avec le r\u00e9f\u00e9rentiel. TEAMS permet de t\u00e9l\u00e9charger les cours et de recevoir toutes les informations inh\u00e9rentes \u00e0 la formation.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-background\" style=\"background-color:#e4032c\">PROGRAMME<\/h4>\n\n\n\n<p><strong>D\u00e9veloppement de la relation client et vente conseil<\/strong><\/p>\n\n\n\n<p>Assurer la veille informationnelle<\/p>\n\n\n\n<p>R\u00e9aliser des \u00e9tudes commerciales<\/p>\n\n\n\n<p>Entretenir la relation client<\/p>\n\n\n\n<p><strong>Animation, dynamisation de l\u2019offre commerciale<\/strong><\/p>\n\n\n\n<p>\u00c9laborer et adapter en continu l\u2019o re de produits et de services<\/p>\n\n\n\n<p>Organiser l\u2019espace commercial<\/p>\n\n\n\n<p>D\u00e9velopper les performances de l\u2019espace commercial<\/p>\n\n\n\n<p>Concevoir et mettre en place la communication commerciale<\/p>\n\n\n\n<p>\u00c9valuer l\u2019action commerciale<\/p>\n\n\n\n<p><strong>Gestion op\u00e9rationnelle<\/strong><\/p>\n\n\n\n<p>G\u00e9rer les op\u00e9rations courantes<\/p>\n\n\n\n<p>Pr\u00e9voir et budg\u00e9tiser l\u2019activit\u00e9<\/p>\n\n\n\n<p>Analyser les performances<\/p>\n\n\n\n<p><strong>Management de l&#8217;\u00e9quipe commerciale<\/strong><\/p>\n\n\n\n<p>Organiser le travail de l\u2019\u00e9quipe commerciale<\/p>\n\n\n\n<p>Recruter des collaborateurs<\/p>\n\n\n\n<p>Animer l\u2019\u00e9quipe commerciale<\/p>\n\n\n\n<p>\u00c9valuer les performances de l\u2019\u00e9quipe commerciale&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-background\" style=\"background-color:#e4032c\"><strong>PERSPECTIVE D&#8217;EMPLOI<\/strong><\/h4>\n\n\n\n<p>\u2022 Conseiller.e de Vente et de Services<\/p>\n\n\n\n<p>\u2022 Vendeur.se\/conseiller.e commerce<\/p>\n\n\n\n<p>\u2022 Charg\u00e9.e de client\u00e8le<\/p>\n\n\n\n<p>\u2022 Charg\u00e9.e du service client<\/p>\n\n\n\n<p>\u2022 Marchandiseur.se<\/p>\n\n\n\n<p>\u2022 Manager adjoint<\/p>\n\n\n\n<p>\u2022 Manager d&#8217;une unit\u00e9 Commerciale de proximit\u00e9<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-background\" style=\"background-color:#e4032c\"><strong>Je souhaite m&#8217;inscire \u00e0 cette formation<\/strong><\/p>\n\n\n<div class=\"wpforms-container wpforms-container-full wpforms-block wpforms-block-08b2e0f7-b5ff-434d-bbaa-05a23cc7335f\" id=\"wpforms-3554\"><form id=\"wpforms-form-3554\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"3554\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/martinique\/wp-json\/wp\/v2\/posts\/1912\" data-token=\"ee304461f21f2b9b51cdf6a2e48440ce\" data-token-time=\"1784171772\"><noscript class=\"wpforms-error-noscript\">Veuillez activer JavaScript dans votre navigateur pour remplir ce formulaire.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-3554-field_8-container\" class=\"wpforms-field wpforms-field-name\" data-field-id=\"8\"><label class=\"wpforms-field-label\">Nom &amp; Pr\u00e9nom <span class=\"wpforms-required-label\">*<\/span><\/label><div class=\"wpforms-field-row wpforms-field-medium\"><div class=\"wpforms-field-row-block wpforms-first wpforms-one-half\"><input type=\"text\" id=\"wpforms-3554-field_8\" class=\"wpforms-field-name-first wpforms-field-required\" name=\"wpforms[fields][8][first]\" required><label for=\"wpforms-3554-field_8\" class=\"wpforms-field-sublabel after\">Pr\u00e9nom<\/label><\/div><div class=\"wpforms-field-row-block wpforms-one-half\"><input type=\"text\" id=\"wpforms-3554-field_8-last\" class=\"wpforms-field-name-last wpforms-field-required\" name=\"wpforms[fields][8][last]\" required><label for=\"wpforms-3554-field_8-last\" class=\"wpforms-field-sublabel after\">Nom<\/label><\/div><\/div><\/div><div id=\"wpforms-3554-field_9-container\" class=\"wpforms-field wpforms-field-text\" data-field-id=\"9\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_9\">Adresse <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-3554-field_9\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][9]\" required><\/div><div id=\"wpforms-3554-field_10-container\" class=\"wpforms-field wpforms-field-number\" data-field-id=\"10\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_10\">Code Postal <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"number\" id=\"wpforms-3554-field_10\" class=\"wpforms-field-small wpforms-field-required\" name=\"wpforms[fields][10]\" step=\"any\" required><\/div><div id=\"wpforms-3554-field_11-container\" class=\"wpforms-field wpforms-field-text\" data-field-id=\"11\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_11\">Ville<\/label><input type=\"text\" id=\"wpforms-3554-field_11\" class=\"wpforms-field-small\" name=\"wpforms[fields][11]\" ><\/div><div id=\"wpforms-3554-field_7-container\" class=\"wpforms-field wpforms-field-email\" data-field-id=\"7\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_7\">Email <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"email\" id=\"wpforms-3554-field_7\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][7]\" spellcheck=\"false\" required><\/div><div id=\"wpforms-3554-field_47-container\" class=\"wpforms-field wpforms-field-text\" data-field-id=\"47\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_47\">T\u00e9l\u00e9phone portable <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-3554-field_47\" class=\"wpforms-field-small wpforms-field-required\" name=\"wpforms[fields][47]\" required><\/div><div id=\"wpforms-3554-field_52-container\" class=\"wpforms-field wpforms-field-checkbox wpforms-list-2-columns\" data-field-id=\"52\"><label class=\"wpforms-field-label\">FORMATION(S) DEMAND\u00c9E(S)<\/label><ul id=\"wpforms-3554-field_52\"><li class=\"choice-0 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_0\" name=\"wpforms[fields][52][]\" value=\"2853\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_0\">BTS GESTION DE LA PME<\/label><\/li><li class=\"choice-1 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_1\" name=\"wpforms[fields][52][]\" value=\"2826\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_1\">BTS GESTION DES TRANSPORTS ET LOGISTIQUE ASSOCI\u00c9E<\/label><\/li><li class=\"choice-2 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_2\" name=\"wpforms[fields][52][]\" value=\"1912\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_2\">BTS MANAGEMENT COMMERCIAL OP\u00c9RATIONNEL<\/label><\/li><li class=\"choice-3 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_3\" name=\"wpforms[fields][52][]\" value=\"2837\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_3\">BTS N\u00c9GOCIATION &amp; DIGITALISATION DE LA RELATION CLIENT<\/label><\/li><li class=\"choice-4 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_4\" name=\"wpforms[fields][52][]\" value=\"3363\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_4\">CHARG\u00c9(E) D\u2019AFFAIRES COMMERCIALES<\/label><\/li><li class=\"choice-5 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_5\" name=\"wpforms[fields][52][]\" value=\"3354\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_5\">CHARG\u00c9(E) DES RESSOURCES HUMAINES<\/label><\/li><li class=\"choice-6 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_6\" name=\"wpforms[fields][52][]\" value=\"1917\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_6\">CONSEILLER(E) DE VENTE<\/label><\/li><li class=\"choice-7 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_7\" name=\"wpforms[fields][52][]\" value=\"3369\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_7\">MANAGER DE LA STRAT\u00c9GIE MARKETING<\/label><\/li><li class=\"choice-8 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_8\" name=\"wpforms[fields][52][]\" value=\"2857\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_8\">MANAGER EN RESSOURCES HUMAINES<\/label><\/li><li class=\"choice-9 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_9\" name=\"wpforms[fields][52][]\" value=\"1910\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_9\">RESPONSABLE EN LOGISTIQUE<\/label><\/li><li class=\"choice-10 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_10\" name=\"wpforms[fields][52][]\" value=\"2865\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_10\">TITRE PROFESSIONNEL AGENT MAGASINIER<\/label><\/li><li class=\"choice-11 depth-1\"><input type=\"checkbox\" id=\"wpforms-3554-field_52_11\" name=\"wpforms[fields][52][]\" value=\"2813\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3554-field_52_11\">TITRE PROFESSIONNEL TECHNICIEN(NE) EN LOGISTIQUE D&#8217;ENTREPOSAGE<\/label><\/li><\/ul><\/div><div id=\"wpforms-3554-field_53-container\" class=\"wpforms-field wpforms-field-select wpforms-field-select-style-classic\" data-field-id=\"53\"><label class=\"wpforms-field-label\" for=\"wpforms-3554-field_53\">Comment nous avez-vous connu ? <span class=\"wpforms-required-label\">*<\/span><\/label><select id=\"wpforms-3554-field_53\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][53]\" required=\"required\"><option value=\"4x3, Affichage\"  class=\"choice-1 depth-1\"  >4&#215;3, Affichage<\/option><option value=\"Magazine Madinmag\"  class=\"choice-2 depth-1\"  >Magazine Madinmag<\/option><option value=\"France Antilles\"  class=\"choice-3 depth-1\"  >France Antilles<\/option><option value=\"Radio\"  class=\"choice-4 depth-1\"  >Radio<\/option><option value=\"R\u00e9seaux sociaux\"  class=\"choice-5 depth-1\"  >R\u00e9seaux sociaux<\/option><option value=\"Bouche \u00e0 oreille\"  class=\"choice-6 depth-1\"  >Bouche \u00e0 oreille<\/option><option value=\"Autre\"  class=\"choice-7 depth-1\"  >Autre<\/option><\/select><\/div><\/div><!-- .wpforms-field-container --><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"3554\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/www.fore.fr\/martinique\/wp-json\/wp\/v2\/posts\/1912\"><input type=\"hidden\" name=\"url_referer\" value=\"\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-3554\" class=\"wpforms-submit\" data-alt-text=\"En cours d&#039;envoi ...\" data-submit-text=\"Je m&#039;inscris !\" aria-live=\"assertive\" value=\"wpforms-submit\">Je m&#039;inscris !<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.fore.fr\/martinique\/wp-content\/plugins\/wpforms\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"Chargement en cours\"><\/div><\/form><\/div>  <!-- .wpforms-container -->","protected":false},"excerpt":{"rendered":"<p>DETAILS 1350H SUR 2 ANS2 jours \/ semaine PROCHAINE RENTR\u00c9E : SEPTEMBRE 2026 FINANCEMENTFINANCEMENTS OPCO,TRANSITIONS PRO, Entreprises CERTIFICATIONDipl\u00f4me de niveau BAC+2 (niveau 5) (NA) intitul\u00e9 &#8220;BTS Management Commercial Op\u00e9rationnel&#8221;, enregistr\u00e9 au RNCP le 11\/12\/2023 et d\u00e9livr\u00e9 par le Minist\u00e8re de l&#8217;Enseignement Sup\u00e9rieur et de la Recherche.Code RNCP : 38362Code Dipl\u00f4me : 32031213Code NSF : 310, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.fore.fr\/martinique\/bts-management-commercial-operationnel-4\/\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;BTS MANAGEMENT COMMERCIAL OP\u00c9RATIONNEL&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,23],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BTS MANAGEMENT COMMERCIAL OP\u00c9RATIONNEL - Fore Martinique<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez notre formation en apprentissage : BTS MANAGEMENT COMMERCIAL OP\u00c9RATIONNEL \/ Fore Martinique , Fiche formation \u00e0 t\u00e9l\u00e9charger\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fore.fr\/martinique\/bts-management-commercial-operationnel-4\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta 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